Basic Knowledge
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What is an online store in the UAE? And why most owners misunderstand it
An online store is not a website with products. It is a decision-making system built to turn attention into trust and trust into payment. In the UAE, many business owners believe that launching an online store means uploading products and connecting a payment gateway. That is why so many stores get visits but no sales. The store exists, but it…
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Why traffic does not equal sales in an online store?
One of the most common frustrations for online store owners in the UAE is this simple sentence: people are visiting my website, but they are not buying. Traffic feels like progress, but sales are what keep a business alive. The mistake many owners make is assuming that visits automatically turn into revenue. In reality, traffic is only the beginning of…
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What customers in the UAE really look for before trusting an online store
Most online store owners believe customers buy because of the product. In reality, customers buy because they feel safe. In the UAE, trust is not a bonus, it is the entry ticket. Before a visitor cares about features or branding, they subconsciously scan the store looking for signals that reduce risk. If those signals are missing, the sale is over…
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The difference between visitors, buyers, and returning customers in the UAE
In the UAE, online stores operate in a very particular environment. The country is small, the population is concentrated, and buying habits repeat faster than in larger markets. This creates a reality many store owners overlook. The same people visit your store multiple times, even if they do not buy the first time. Understanding the difference between visitors, buyers, and…
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12 things you didn’t know about Google
For most people, the word “Google” is synonymous with an internet search engine. While Search is undoubtedly the company’s most widely used product, it is far from the only service offered by this technology giant. Below are 12 interesting and lesser-known facts about Google that show how much more there is behind the world’s most popular search engine. 1. The…
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